Join lean product and process development (LPPD) leaders as they share how they’re successfully innovating their products and services with a customer-first mindset. They all begin by understanding what their customers value. You’ll learn how to: 

• Observe and study your customers to identify the critical value to create and the pain points to solve
• Generate and rapidly test multiple hypotheses to drive toward the best product solutions
• Avoid jumping to inadequate solutions that lead to failure in the marketplace
• Close critical knowledge gaps that stand between your current know-how and what you need to learn to create new value your customers want
• Discover how LPPD principles and practices are changing the way new value is created